Personal brand — Madrid

It's the most normal thing in the world, and that's exactly why I direct throughout the session. I tell you precisely where to look, what to do with your hands and how to hold your body, and we start with easy shots so you loosen up before the important ones. Most clients arrive nervous and forget the camera within ten minutes. My job is to make you look confident and natural without having to perform.

In a standard day we comfortably cover two or three outfits and two or three settings — for example a clean portrait, a working shot in a central coworking space, and some street feel in Malasaña or with Gran Vía behind you. Every change of look and background multiplies your image bank's variety, so a single session leaves you with material to feed social and website for months. If you want more variety, we extend the time or add an extra location.

Yes. As a freelancer or professional you receive usage rights for all your own activity with no expiry: website, social, press, presentations, paid ads for your services and client materials. The images are yours to build your brand for as long as you want. The only case that needs a separate agreement is if a third-party brand or agency wanted to use you in their own campaign; then we define that specific licence in writing.

We deliver the final edited gallery in three to five business days, already cropped for profile, banner, stories and feed. The price is fixed per project and depends on the number of looks and locations, whether you add hair and makeup, and how many final images you want. After a short call to understand your goal I send a fixed quote, with no hidden extras. If you need a couple of photos urgently for an event, we prioritise those.