Designer campaign — Seville

Both routes work. If you have a creative team or agency with a concept already defined, we integrate into your flow and execute your vision precisely, respecting moodboard, palette and references. If not, we lead the creative direction from scratch: we begin from the collection concept and build moodboard, casting, locations and visual script with you. Either way, we lock the idea in writing before the shoot so the whole team works aligned on the production day.

Yes, but some emblematic spaces require a commercial filming permit and have their own fees and conditions. The Real Alcázar and other monuments demand a prior application and authorisation for professional photography with gear; the Plaza de España, as public space, may also require a permit depending on the setup. We handle the paperwork in advance and, if a permit doesn't arrive in time or proves unfeasible, we have equally strong adjacent locations that keep the campaign's Andalusian character.

In a campaign the rights are the key piece of the budget. We define the scope in writing: which media it will run on (billboards, press, digital, social, point of sale), in which territories and for how long. A broad, long licence for paid advertising has a different value than use only on owned social for one season. The model's image rights are captured in a release matching those same uses. We settle everything before shooting, with no fine print.

Yes, and in a campaign it multiplies the return on the shoot. Making the most of the same production day, the same casting and the same locations, we add a video teaser for social and digital, vertical clips for Reels and stories, and backstage content that humanises the brand and feeds the launch for weeks. It's a very cost-effective extra because the production investment is already made. We plan it into the script so photo and video don't compete for set time.